Bundesliga vs. Viagogo: Signal Against Exorbitant Ticket Prices
Bundesligaclubs demand ticket market regulation because they face exorbitant prices on platforms like Viagogo. The clubs stress their socially oriented pricing while noting that the open market and third-party sellers cause problems through markups and fake tickets.
The Bundesliga clubs are increasingly coming into conflict with ticket exchanges like Viagogo. This is due to the often extremely inflated prices and the circulation of fake tickets. The clubs emphasize that their own pricing is based on social compatibility and therefore offer more affordable categories. In contrast, the open market is characterized by inflated prices. While the clubs' own resale platforms tend to tie prices to the original costs, Viagogo acts as an intermediary and generates revenue through fees. Furthermore, fake listings circulate on platforms like Viagogo, and the average prices there are significantly above the fair value.